What is Old, is New

Brewhouse Suites

What is Old, is New

In Milwaukee, old breweries are never completely laid to rest. Letting go of our beer is not what we do. No, we Milwaukeean’s like preserve our history. We pick it up, dust it off, shine it up new, drink it if we can, and make a point of revisiting the things that made us great. Such is the story behind The Brewhouse Inn and Suites. It’s more than a beautifully renovated, 90 room extended stay hotel; it’s a piece of who we are. Thanks to philanthropist Joseph Zilber, and the development team of Gorman & Company, the Brewhouse Inn and Suites is one part history, one part sustainability, and one part love.  

The hotel is located north of downtown Milwaukee in the heart of what used to be the brewhouse for the Pabst Brewery. All you Pabst Red, White & Blue Fans out there, this is where the magic happened—a century ago, twelve thousand gallons at a time. Frederick Pabst was ahead of his time. The first among brewers to open his brewery for tours, providing the public with beautiful beer went hand-in-hand with providing a beautiful building.

Today is a new day, though. Today, the building is listed on the National Register of Historical places, and the entire neighborhood is part of a LEED-certified green development (1 of 5 LEED platinum developments in the world). Therefore, much of its colorful past remains either repaired or repurposed. Just a few steps through the front door of the hotel and you’ll find yourself standing under the lustrous copper dome of a 135-year-old brew kettle—one of six that line the lobby and atrium. Look to the left and you’ll see the reception desk, built with 1530 beer bottles that were consumed—every last one—by the construction crew. What did we tell you? Love. An original stained glass window, celebrating King Gambrinus, the Legendary Patron Saint of Brewing, watches over the brew kettles, the hotel, and its guests. As for the rest of the interior—from the from the repurposed headboards on the beds, to the 400-year-old Douglas Fir tabletops in the kitchenettes, to post-Victorian steampunk design (courtesy of Boelter’s interior design team), to the green roof—it is all in keeping with the Milwaukee’s rich history, and the development team’s attitude of sustainability and preservation. 

Like a diamond in the rough, the hotel stands as a symbol of age, purity, and strength, just as Frederick Pabst would have wanted it. 

Ever take a Pabst tour? Tell us about it.